Sunday, June 3, 2012

Alice in Wonderland

My latest adventure has been a travel of different sorts... I have been traveling into the world of business and entrepreneurship... and man ain't it a tough one!!!
At the beginning of this year, I set up a small outlet doling out specialty Kashmiri cuisine. Now while I do appreciate gastronomic delights from time to time, I have no background in either business or hospitality industry. This new endeavor has put me on a sharp learning curve. I am learning about economics and accounts, about taxes and licenses, about marketing and promotions,about customer service, food packaging and logistics, about employee motivation and retention, about product pricing amongst many other things. This is "World B", and these are its virgin peaks, meandering paths, narrow valleys and fragrant flowers.
It is all about perspective. On some days when the going gets tough, I sit and blame myself for making this foolish choice. On other days when my mind is in a brighter place, I look at myself and my world as 'Alice in Wonderland".